Blog

August 4, 2015

ART BELL MIGHT JUST RE-RE-INVENT RADIO

The man who redefined late night radio might once again change the way AM/FM radio stations receive programming – this time, from the Internet. Art Bell […]
July 21, 2015

The Power of Personalities

We contacted sales managers at radio stations all across America and asked for their secret weapons. We asked, “What’s the one marketing tool that advertisers on […]
July 4, 2015

IT’S YOUR FIRST DAY ON THE AIR.  COME IN OFF THE LEDGE.

Don’t panic.  Don’t jump.  Don’t freak out because the phones aren’t ringing, because your website didn’t blow up or that your friends haven’t stopped to tell […]
June 23, 2015

A 20-SOMETHING VIEW OF RADIO

Hello world! My name is Jordan and I’m a rising college senior interning this summer at The Radio Agency. As someone who has grown up during […]
June 9, 2015

AUTO DEALERS WASTE MILLIONS TO BRAG

“We’re the tri-state area’s Number One sales leader” I’m very happy for you.  Now how does that benefit me? ”No one sells more Toyotas than we […]
May 26, 2015

All Roads Lead to Radio

Many still view radio advertising as an all or nothing proposition. They can’t figure out how to make it fit all their unique needs. Here’s a […]
May 12, 2015

GOODBYE GROOVESHARK. HELLO GROOVESHARK CLONE?

Before Internet music jukebox Grooveshark shut down on April 30th, many insiders who wondered how this “listen to whatever you want” music service could stay in […]
April 28, 2015

THE MAN WHO SAVED RADIO

Chris McCoy is the morning man on WMGQ-FM in New Brunswick, NJ, a suburban New York City radio station 30 miles south of Manhattan. He rises […]
April 14, 2015

TALKERS MAGAZINE NAMES ITS HEAVY HUNDRED

Hollywood has Variety. The music industry has Billboard. Talk Radio has Talkers Magazine. And there’s no issue of Talkers more eagerly awaited than the annual release […]