roshanda johnson

Every year Apple releases a new product, regardless if we consumers want or need another technology device. Yet, we still find a way to purchase the […]

Let’s face it.  We’re living in a social media world these days.   A quick glance at my Facebook newsfeed will inform me of any breaking news […]

It’s no secret that the auto industry isn’t exactly booming.  The state of the economy naturally impacts large purchases.  Just last month, Ford lowered its 2011 […]

It seems each day a new electronic device is launched.  And with each launch, consumers have an expanded opportunity to listen to radio pretty much anywhere […]

Last month, Sirius XM announced a new deal with General Motors.  This time, they’re targeting the used car market.  Smart idea.  Think of all the cars […]

A couple of months ago, Google introduced a new feature to their search results and ads. Google +1 is an attempt to bring a social component to searching. Here’s how it works. When you are signed into your Google account, your search results will have a +1 icon next to each link.

By no means is this a list of the top people/shows to follow on Twitter. There were no studies planned. No scientific method was utilized. In fact, I didn’t even pay attention to the number of followers or tweets any of these had. It’s merely a list of interesting twitter accounts that span the radio industry. Don’t get mad if someone you follow doesn’t appear here. Just suggest them in the Comments section.

Promotions that run as a stand-alone marketing effort can be cost-effective for clients and can get the brand’s message heard. Traditional commercials can incorporate numerous product benefits and features into the messaging. Is one better than the other?