kathleen poliski

September 20, 2011

iHeartRadio, the new Pandora?

On September 23rd & 24th, the biggest live music event in history will take place in Las Vegas. What’s the special occasion? Clear Channel’s iHeartRadio Music […]
August 23, 2011

Direct Response Media Questions

Putting together a DR buy is fun…but not easy. You need to understand your client’s business, goals, and objectives. You also need to know what the […]
August 12, 2011

Reinventing the Radio Format – the Jelli Model

Pandora, Slacker, Rdio, Spotify, Last.FM, Live365, Grooveshark… and on, and on, and on. Some of those names might be familiar to you and some of those […]
August 9, 2011

Spotlight on Spotify and Its (Lack of) Similarity to Pandora

Spotify is a new, on-demand music service that simply allows you to choose individual songs to stream from a library of 15 million songs. With its […]
July 11, 2011

My Favorite Artist Interview – Adele “21”

The album is 21. The artist is Adele. The album came out in February of this year and it has been breaking records ever since. 21 […]
July 6, 2011

Unknown HD Radio Stations

As an avid Phillies fan, I can’t seem to find enough content about the team that keeps my fanatical interest piqued for as long as my […]
June 23, 2011

The Campaign Landing Page

With your direct response campaigns call to action could be drive to call center, drive to retail, or drive to a website, etc. With drive to […]
June 14, 2011

How Great Thou Art

So now that you know about some of the coolest shows I’ve seen, I guess I have to choose the best. And I know exactly which one it will be. I would have to say my all time best concert ever was the one where I got to meet my idol. I’m not even kidding, she’s an American Idol.
June 6, 2011

TRA’s Awards of Distinction

The Radio Agency's own Production Director Ian Cohen had three radio spots win Awards of Distinction from The 17th Annual Communicator Awards.