TRA’s Tuned Into

June 11, 2018

Conservative Talk Dominates Talkers Magazine’s “Heavy Hundred” for 2018

December 6, 2016

Rock Is On A Roll: Alternative Goes Mainstream

No longer a 90’s teen trend, Alternative Rock radio is becoming a fixture on radio dials nationwide. In a five-year study conducted by Nielsen, ratings for […]
March 3, 2015

50 SHADES OF PODCASTING

Come here. You need to hear this. Slip into something comfortable. You know how podcasts deliver a very specific audience interested in a very specific topic? […]
February 17, 2015

Listening Habits of a Media Buyer

Ever wonder about the listening habits of a media professional – the person who decides where to best place a brand’s marketing dollars?  Wonder no more, […]
December 30, 2014

Radio Fun Facts !!

While our writers enjoy the holiday week off, we thought we’d share some interesting, historical and nonsensical Fun Facts about our favorite sound entertainment and advertising […]
October 21, 2014

THE CAR IS THE INFORMATION SUPERHIGHWAY

We thank our friends at Nielsen for granting us permission to reprint this informative article on how technology on wheels is reshaping how we connect to […]
August 4, 2014

Summer Vacation Recommendations

Our blog writers have the week off. So we polled our friends in and around radio for some great media recommendations to consume on your summer […]
February 4, 2014

TRA Super Bowl Commercial Wrap Up

Like everyone else, we have opinions on the commercials aired during the Super Bowl.  And like everyone else, we’re not afraid to share ‘em.  So without […]