Listener Experience

October 1, 2013

Radio Cash Cow Connects to the Community and Creates a National Buzz!

Oregon Safeway and Walmart shoppers got more than what was on their grocery lists when $100 bills mysteriously appeared, stashed in egg cartons, cookie boxes and […]
September 24, 2013

10 Rules of Sports Radio Advertising

IN-GAME BROADCASTS ARE GREAT FOR BRANDING, LOUSY FOR DIRECT RESPONSE – Who wants to stop listening to the game to make a phone call for more […]
September 17, 2013

Apple Launches iTunes Radio

iTunes Radio is set to debut in September. The strength behind this launch is having 10 years of history, 575 million registered users worldwide and 25 […]
September 10, 2013

A Day in the Life of Radio

Midnight – The start of a new day.  Nearly everyone will listen to the radio today.  AM/FM.  SiriusXM Satellite.  Online Streaming.  Mobile.  They’ll plug their cell […]
August 27, 2013

Radio Remains Reliable

Tune in.  Turn on.  Click it.  Or Tap the Touch Screen.  Radio Remains Reliable Radio’s need to evolve with technology has created an endless buffet of audio […]
August 13, 2013

Dashboard Audio Conference Parks in Detroit

Growing up in suburban Philadelphia, I was fortunate enough to have a Dad who loved all types of music from Big Band and Country to Emerson […]
August 6, 2013

Art Bell Returns to Radio

Nearly three years after he disappeared, Art Bell will return to late night radio on September 16th, where full moons and a howling audience will surely […]
July 9, 2013

Black Talk Radio On The Rise

The days of talk radio dominating the general market for white male listeners is beginning to fade to black, literally. Black talk radio is on the […]